16 Apr 13 8:50 am
Yeah Matt's site (alterilinfo.com), isn't the kind of site he says he builds for search engine rankings anymore, these thin affiliate sites don't do well in the SE's because of the recent Google updates.
I was a member of his IM Super Elite paid membership (now closed also) and what he does now (when he's not building his e-commerce stores and lead generation sites), is build authority affiliate sites, no more targeting JUST product names, you have to do way more than that, which is now the norm and you should be able learn all about it here no problem. This is just the nature of doing business on the internet, it changes so fast.
I'm sure he could revamp that site and bring it back up the serps for sure, if he wanted to.
If you want to see a site that's a good model for today try: thehorseridingsite.com
I only bring this site up because it was a recent case study from another good SEO guy Aidan Booth, notice it is all about providing quality content FIRST and then you can drop in affiliate links/ads whatever you want after that.
p.s. Aidan's memberships are also all filled up and closed, I know this because he has us doing all of his content writing, wow does he order a lot of stuff lol.