22 Aug 11 6:47 am
Conversion rate is one aspect that affiliates are looking for. High conversion rate for the program means higher possibility for them to sell that product on their site. High converting program really attracts affiliates because it means that the possibility to earn is really high.
Before doing anything, it's best that you understand how affiliate marketing works and align your expectations on what really is happening in this industry. Do some research and test the marketability of the product by maybe using some other means. Because if affiliates don't find your program working, they will look for something else.
Remember, the affiliates are your Marketing arm. You want to make sure that the Affiliate Marketers like your program.
Again, there are a lot of things affiliates consider but Conversion rate is one very vital part in the decision making.
Study the things that you could do to make your program more appealing to affiliates. If you decide to launch the program, find ways to compensate the lack of information on your conversion rate.
"Knowledge is of no value unless you put it into practice.”