20 Apr 11
17 Oct 11 8:22 am
I don't think you can say "affiliate marketing" is a business plan. That's way to broad - and what does it mean anyway?
Applying affiliate strategies may be part of an overall model of revenue - but generating revenue streams is far from what business is all about - and anyone who tells you otherwise does not understand what business is.
No - you want to be much more specific than that. Pick a long term goal - and then start to think about business strategies to acheive that goal. Through this you will begin the process of identifying different marketing models; their forms, functions, applications and combinations. Once this is achieved you should begin to be able to apply, integrate and formulate these models (and there can be many of them) into a sustainable and coherent business plan that is subservant to an end business goal.