14 Mar 08
17 Sep 09 12:03 am
I am sure that that headline has been split tested and is proven to convert more than other headlines.
Let me ask you a question.. If you had 2 headlines and one of them said "this system makes me $2000 a month" and the other one said "This system makes me $171,000 a month" and your split tests showed that the second headline converted 20% more... what would you choose?
Of course you need to be making $171,000 to say it.
There are people on the internet like yourself that would see the second headline and click off the site immediately and that's fine because you know what you are looking for.
But what would you do? Run with the headline that makes you less money?
Now I am not saying that these type of marketers who use headlines like that are just in it for the money because I am sure they provide great value with their product or website, but at the end of the day we are all here to make a living.
Sure, some people are on the net to just give out free info and that's great as well.. but I can assure you that the free info turns into sales down the line somewhere and again that's fine because they have offered value to people.
anyway.. Just my 2 cents.
Enjoy the little things, for one day you may look back and realize
they were the big things.
-- Robert Brault