Watch and Earn: 17 Best Anime Affiliate Programs of 2022 for Anime Fans and Affiliate Marketers

By Cecille Loorluis October 25
Watch and Earn: 17 Best Anime Affiliate Programs of 2022 for Anime Fans and Affiliate Marketers

 

When this post on anime affiliate programs was initially published, Spirited Away was still the highest-grossing animated film of all time.

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The title now belongs to Demon Slayer: Mugen Train, grossing US$503M worldwide in 2020. That, in itself, is no big deal. A new film is bound to come along to knock out the current title-holder. What is astonishing is that it was released in October 2020, when Japan and the rest of the world was still locked down due to the Coronavirus pandemic.

Demon Slayer: Mugen Train slayed at the box office.

And from a measly 6 anime affiliate programs, our list has expanded to 17.

Hardly surprising, really. Anime as an industry is still doing well, reportedly earning $24B in 2019. It did experience a dip in Japan sales last year, but remains strong despite it and the pandemic. Thanks to streaming sites like Crunchyroll and Netflix, we can all binge-watch anime series and films like SailorMoon, Pokemon, and One Piece.

If you have absolutely no idea what I have said above, fear not. There is plenty of information on anime online like this, and a lengthy, informative entry in Wikipedia

Suffice to say, anime is huge, and not just in Japan. As you will see through the following anime affiliate programs, anime is popular all over the world.

Anime Affiliate Programs 

These are “unicorns” more than “Super Saiyans” of the anime niche. I’ve checked far and wide, and so far, these are the only anime and anime-related shops that currently have active affiliate programs.

Out of the 17 anime affiliate programs that make this list, below are the 10 best:

TFAW

Aptly named “Things From Another World”, TFAW sells comic books and mangas alongside an extensive array of related clothing and other merchandise.

Commission: 14 days
Cookie Duration: 90 days
Affiliate Network: ShareASale

Xcoser

A professional cosplay products company, they have been designing, producing and selling costumes and accessories seen in popular movies, games and anime.

Commission: 10%
Cookie Duration: 90 days
Affiliate Network: ShareASale

Loot Crate

They offer, as their tagline says "Geek Subscription Box for Gamers and Nerds".

Loot Crate is quite possibly the first-ever to start subscription boxes. Each month, subscribers get a curated set of merchandise, usually related to popular comics and anime series.

Commission: 8%
Cookie Duration: 30 days
Affiliate Network: VigLink/Sovrn

Entertainment Earth

Their extensive collection of toy and gift items based on popular anime and comics include limited-edition and rare action figures. 

Commission: as much as 15% per sale
Cookie Duration: ---
Affiliate Network: In-house

Saiyan Stuff

Self-proclaimed “Dragon Ball Z Headquarters”, they have one of the widest collections of Dragon Ball Z merch. They also sell Naruto and One Piece items.

Commission: 15%
Cookie Duration: ---
Affiliate Network: In-house

CD Japan

The name suggests an online store of Japanese DVDs and CDs, but CD Japan has calendars, books and anime merchandise, too.

Their affiliate program is unique because affiliates earn commission out of their own purchase.

Commission: 7%
Cookie Duration: 30 days
Affiliate Network: In-house

Animelife

Illinois-based online store of high-quality anime-inspired clothing and other related merchandise.

Commission: 20%
Cookie Duration: 30 days
Affiliate Network: Refersion

RightStufAnime

With over 22,000 anime-related items in their inventory, RightStufAnime just might be the biggest retailer of anime products.

Commission: 8%
Cookie Duration: 15 days
Affiliate Network: ShareASale

Senpai Mart

Features a large collection of anime collectibles and merchandise.

Commission: 10%
Cookie Duration: 30 days
Affiliate Network: Refersion

Playasia

Established in 2002, Playasia remains a strong online retailer of games, manga and toys.

Commission: 12%
Cookie Duration: 6 days
Affiliate Network: In-house

The following anime affiliate programs are highly-recommended too but their cookie duration or commission aren’t as long or as high as those in the Top 10.

Amazon.com

They have anime merchandise, manga, DVDs, and other anime-related products. The commission is low and the cookie duration is short, but with a whole lot more items a person can buy while browsing this massive online store, you might end up with a considerable commission in every sale.

Commission: up to 10%
Cookie Duration: 24 hours. It can go up to 90 days if you get access to their API.
Affiliate Network: Amazon Affiliates

FYE

With over 200 physical stores across the US, FYE sells toy figures, apparel and DVD movies of popular comics and anime movies and series.

Commission: up to 8%
Cookie Duration: ---
Affiliate Network: FlexOffers and Commission Junction

Tokyo Otaku Mode

Large collection of anime and comic book character figures in various sizes.

Commission: 5%
Cookie Duration: ---
Affiliate Network: In-house

SoKawaii

Not entirely anime, but their subscription boxes that are curated and sent from Japan often include anime-inspired items.

Commission: 6%
Cookie Duration: ---
Affiliate Network: ShareASale

Anime Corner

Living up to their name of being that special corner on the web selling anime DVDs, action figures and related merchandise.

Commission: 5%
Cookie Duration: ---
Affiliate Network: In-house

JBox and JList

Warning: NSFW.

#16 and #17 of our list. JBox is the wholesome version of JList. They have the usual mangas, action figures, even candy. JList on the other hand, is the NSFW-version. Like its sister site, JList has mangas, action figures, and related merchandise. The only difference is JList carries mostly adult mangas and films. 

Commission: 8%
Cookie Duration: ---
Affiliate Network: In-house

Anime-ted Keywords

Competition in this niche is hardly as cute as their characters. It can be cutthroat, so you have to be cunning and have a strategy like any good anime hero.  

Despite the high competition that it usually always comes with, it’s the buyer-intent keywords you want most of in your roster. They are the ones that can potentially bring in all the traffic, after all.

Don’t think that you won’t find that in the anime niche. Anime characters are oftentimes cute and wide-eyed, but competition for their keywords are hardly that.

Get yourself acquainted with the anime that you will be promoting first: title, characters, the merchandise. You can then string those along to form the keywords you’ll search for. If you’re promoting pillows featuring Akaza of Demon Slayer, then your keywords would be along the lines of “demon slayer pillows”,“demon slayer Akaza pillow”, and “Akaza pillow”.

These keywords will not have that most searches but will have high competition because anyone using these keywords are likely looking to buy.

There are other keywords you can use that have high searches but not much competition. These are usually searches for videos, recaps or episode reviews. No intention to buy there, but you can use these keywords to get traffic to your page, and on that page, make sure to put a call-to-action link promoting any of the above affiliate products.

Driving Traffic the Anime Way

A solid link building plan is necessary, regardless of the niche you’re going into.  Make sure to have, at the very least, an idea of how you’ll get people to your anime website.

A quick check in any search engine on top anime websites will show you that these are mostly streaming websites. There are blogs that you will be competing against too so you really need to have some game plan laid out.

The goal is not to get all that traffic, but to get a (considerable) portion of it to your website. Below are a few methods to help you get some audience to your anime website.

Social Media Marketing

I think this method is on everyone’s list for top marketing methods. Not only can you promote almost anything through social media, there’s also the huge market, which is logged on 24/7, that you can tap into.

It can be tricky, but there’s plenty of tutorials online to guide you. On the Affilorama site alone, you’ll find free lessons on how to promote your blog on social networking sites and blog posts on how to hit your target market using Facebook.

Blog and Forum Commenting

The anime community is huge. While this certainly makes this niche a competitive one, it also gives you plenty of link building opportunities by way of blog commenting. You’ll find plenty of blogs like this and this that you can comment on.

If you’re a long-time anime fan, then this would be easy enough for you, going into discussions of your favorite series, or a specific episode. If this is your first venture into anime, fear not. Be honest and let them know you’re new to the genre. What’s important is to join in on the conversation and try your best to give honest and helpful responses.

As with social media marketing, there’s a variety of online how-to's that show you how to properly comment on blogs and forums.

Content Strategy

If you clicked on the links to the sample blogs above, you already know what you’ll be up against. These bloggers publish content on a regular basis, and these are not your general "what-is-this-anime-about" articles. The reason these blogs are popular is because they do episode commentary. They follow a specific anime (or several!) and they go over each episode, summarizing it and adding their own thoughts.

A good content strategy will help you keep up with these sites. It will also help you to properly allocate time between research and writing your article, or getting it written. We have free lessons on content creation that can give you some tips.

Anime Affiliate Programs: Killer Earnings or Total Dud?

It's more of somewhere in between. And then some. But you do get to do what you want to do: watch and talk about anime. And for most who are engaged in the anime niche, that's more than enough.

Promoting anime affiliate programs will not make you a ton of cash. But it won’t put you under either. This is one of those niches that you do for the sheer love of the niche itself, and not really for its earning potential.

The commissions are good, but not good enough when you think about the kind of competition you’ll be going up against. From what I’ve seen most websites on this niche make money from AdSense, more than any of the affiliate programs featured here. With the traffic they get on their sites, it may not be so bad at all, considering that these bloggers are doing it for the love of anime, not love of profit.

There are small, personal anime websites that thrive despite the competition, as the anime niche appears to be more of a robust community than cutthroat competition. That doesn’t mean you should let your guard down. As with any affiliate marketing endeavor, you want to get as big a portion of the niche’s target market as possible to get more sales, so work on those link-building and marketing strategies.

If you’re an anime fan who wants to build a site and talk about what you love, then go for it. The commission you’ll get for promoting the anime affiliate programs here will be enough to cover for the hosting and domain name fees over time. Maybe you’ll get more.

Those who are new to affiliate marketing and thinking of going into this niche might want to reconsider. Don’t go into this unless you have a genuine interest in anime; otherwise, you’ll struggle with creating content for your site, and in this niche, you need to do that pretty much on a regular basis. You’ll also find it difficult to connect if you’re only feigning interest.

If you already have an anime website and are getting considerable traffic… Well, what are you waiting for? Monetize the site and get more from watching anime than just viewing pleasure!

 

13 Comments
Mark 5 years ago
This is pretty well written. However, unless you have a large amount of sales coming in I'm still not sure, honestly, you'd make much from it. If you have 10 people buy a $20 DVD, that's still only $20 earned. Especially if you put a lot of effort into it.

Although for something like a hobby, or something on the side, I can see this being a good alternate source of income for someone. So thank you! :)
Yualexius 4 years ago
This is a really good post. Thank you for sharing a good thoughts about having a side line and earning from a niche or hobby that you enjoyed doing such as writing stuffs about anime. Well, for otakus like me, Anime is life. cheers!
4 years ago
Crunchyroll does not offer affiliates now. too bad. :(
Cecille Loorluis 4 years ago
Crunchyroll still has an affiliate program, but it is not as "open" as before. Now, you need to send an email to their affiliate manager, then they will review your application and get in back to you.

For more information, please go to:
https://help.crunchyroll.com/hc/en-us/articles/209216586-Crunchyroll-Affiliate-Program

All the best!

Captain Monochrome 4 years ago
Subscription boxes, like Loot Crate, also have their own affiliate programs.
4 years ago
really great analysis and well explained. I loved it thanks. this is useful for affiliate marketing
Moksen 4 years ago
This article caught my attention. However i am confused here. Isnt making anime blogs (be it monetary or not) violates the copyright law? I mean you will definitely use screenshot from the episodes and put in your blog. If it's not illegal, i am very keen on making one as well.
Kiki 3 years ago
lovely post!
I've been trying to be a Tokyo Otaku Mode affiliate, but they won't respond :/
This post really helped me out though, thanks!
- Kiki
Cecille Loorluis 3 years ago
Hi Kiki,

I'm sorry to hear that. Maybe you'lll get better results with one of the affiliate programs listed above.

All the best!
James T. Kelley 3 years ago
Is this a scam or is this for real can i do this and make money!!!??
Cecille Loorluis 3 years ago
Hi James,

I understand where you are coming from. The above affiliate programs are not scam. They do pay out affiliates that are able to give them leads or sales.

I suggest you contact them directly if you are interested.

All the best!
DBZ Games 3 years ago
How is Amazon affilates compared to the others since it's comission is the lowest by faR?
Cecille Loorluis 3 years ago
Commission on Amazon is tier-based meaning your commission varies depending on the product purchased. It is small as compared to other affiliate programs, but they do accumulate so you still stand to get as much, maybe even more, from one Amazon sale of several items than on 1 purchase of 1 product.

All the best!
Nancy 2 years ago
You really seem to know how to start and end a blog post which is normally rather hard to do. It’s also a little freaky and very humorous how you seemed to know what your audience was thinking as the post progressed.
Michael 2 years ago
I was hoping to find some cool anime affiliate programs here - I, too, checked Clickbank. I'm actually a little surprised that there's not much out there for anime affiliate marketing - but then again, besides streaming - what else is there? Sales for toys etc are cool, but with getting such low commission on price points that are already pretty low, one needs to think outside of the box to convert anime demo.
Chetan Kale 2 years ago
Man,you wrote really well about anime niche, it's affiliate programs and all.But when you told that the profit is very less in the niche, it broke my heart as I am going for anime blogging
Sally 1 year ago
There are so many ways to earn money out of our anime hobby, and you can see all the accessible methods here https://www.otakufantasy.com/2020/09/how-to-earn-money-otaku-hobby.html. You can also see the best anime affiliate program where you can join with ease.