The Engine Room

Now Showing: Movie Affiliate Programs

Now Showing: Movie Affiliate Programs

Now I know there really is an affiliate marketing program for everything. Halloween costumes, travel, dog training, wine, and now movies. There is an affiliate marketing program for each of these, and everything in between.

The Motion Picture Association of America said in its 2013 Theatrical Market Statistics report that the US/Canada Box Office earned USD $10.9 billion, with 227.8 million people going to the movies at least once last year. Meanwhile, Nielsen.com reports that online...

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The What, Why, Where and How of Link Building: Strategy + Tools

The What, Why, Where and How of Link Building: Strategy + Tools

Strategies and tools go hand in hand like weekend mornings and sweatpants: The first is just way less awesome without the latter. You need strategies to succeed, and you need to use tools when executing those strategies if you want enough time leftover to actually have that weekend. 

Link building is essential, but it can also be time-consuming, confusing and frustrating. That’s why I’m gonna get a spoon, and feed you the strategy and tools that you need to build your backlinks simply and...

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Search Engine Optimization Tips I Learned from Dating, Poker, Drugs and Gambling

Search Engine Optimization Tips I Learned from Dating, Poker, Drugs and Gambling

If you’re looking for search engine optimization tips, you don’t have to dig through forums or read every SEO blog out there.

There are plenty of free SEO tips you can pick up just from paying attention to the world around you. And, trust me, parallels to the SEO world can be found in the weirdest of places.

Here’s a couple of “real-world” situations that taught me or helped drive home valuable SEO lessons.

Dating

Now, it’s been awhile since I’ve been out there.

Not to give...

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3 Content Marketing Tips for the Busy Affiliate

3 Content Marketing Tips for the Busy Affiliate

Producing content is the one of the most important tasks for a successful affiliate marketing campaign.

Whether it’s new blog posts, pages on your site, reviews, videos, articles, graphics, images or social media posts, fresh content feeds your affiliate marketing machine the new visitors it needs to be successful.

But you’ve got a lot to do, right? Between research, site building and maintenance, optimization and your marketing activities, time isn’t exactly something you’ve got tons...

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Have You Really Mastered The SEO Basics?

Have You Really Mastered The SEO Basics?

Did you know the leading cause of death by teleportation is trying to teleport a real person before mastering the art of teleporting an orange? OK, that’s a lie, but the important thing is that you understand the importance of the basics before trying to get all fancy. You won’t die from bad SEO, but your website rankings might.

We are told about so many “new” or “cutting edge” SEO tactics to the point that there are more of them flying around than dust particles in a history museum...

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3 Social Media Tools You Should be Using to Improve Your Social Traffic

3 Social Media Tools You Should be Using to Improve Your Social Traffic

Where do you go to see what your friends are up to? Where do you go to find out the latest interesting news? Heck, where do you go to find out if people are officially in a relationship? I’m talking about social media. 

If you think it’s not important, think again. Check out the infographic by Leverage below. There’s a lot of juicy information there, so I’m going to highlight a couple of important points to consider:

Twitter has 241 million active users, with 5,700 tweets posted every...

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