Fact: 50 percent of mobile phone users rely on their phones as their primary source of Internet.*

That's hardly surprising. When I talked about the online marketing trends to watch in 2014, mobile made it into my top five. As I mentioned, smartphone penetration is on the rise worldwide. This means more and more people are ending up on your site while they’re on the go.

It’s an impossible-to-ignore shift in the way people are using the web, and one you definitely shouldn't avoid. Many...

Starting out in a new industry or field can be daunting. Affiliate marketing is no different. You feel like there is so much to learn, so much to achieve, but the worst part? It seems like there is a whole new language to learn!

The affiliate marketing industry has its own lingo, and for a newbie, just understanding this new code language is a big task. To welcome you to the affiliate marketing community, I have created a lingo guide for you. I hope that you'll feel a little more familiar...

So we’re well and truly into 2014 and I figured this is the perfect time to review what is going on in the online marketing space. What are the trends to watch out for in the coming year? What are the predictions? Should you spend some time acquiring new skills? 

Whoa! That’s a lot of questions, but OK, I’ll try to answer them all. In no particular order, these are my top picks: 

1. Content Marketing ROI

The buzz around content marketing hasn’t died … yet. I’m a huge believer in the...