YouTube has become such a pervasive part of our lives that you almost wonder what it was like to have two hours to kill before there were cat videos. But YouTube isn’t just cats and Gangnam style—YouTube is also brands finding new and creative ways to engage their customers and keep them interested. 

So the question is, how can you grab customer eyeballs in an ecosystem that has a 100 hours of video uploaded to it every minute? Here are some basic YouTube marketing tips to get you...

Let's face it; Black Friday is one of the most awesome "holidays" around. It might not have the same cultural and historical significance as Christmas or Easter, but if you're looking for fantastic bargains on a wide range of desirable items, it can't be beat. 

Black Friday traditionally marks the start of yearly profits for retailers. It's also the busiest shopping season for customers. Since the mid-2000s, we have also seen the rise of "Cyber Monday" (a day where online bargains abound...

Marketing your business can get pretty overwhelming in the current climate. The always-on nature of an online business means even when you’re not working, your marketing should be working. To add to this, online marketing is forever evolving, so keeping up with the frenetic pace of change can get hard to handle at times.

As a marketer, you want to try every new trend and throw in a gimmick or two for good measure ... but what if I were to say SIMPLE is the new trend?

Why...

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It's funny sometimes how you stumble upon new niches. I was looking for information on how to stop snoring, not because I was going to feature it as Niche of the Week, but because I want my 6-year-old daughter to stop doing it. After a couple of hours online, I found out what I needed to know: Children do snore, there are ways to alleviate or stop it and there are stop-snoring affiliate programs.

Snoring is the sound that results from breathing while airways are blocked during sleep. I am...

Social media marketing can get hectic. Whether you’re promoting your blog, promoting your products or simply being social and building relationships online, being good at social media often means being on the ball 24/7. Thanks to smart-extension-of-my-arm phones, though, you no longer have to stay deskbound while you maintain your always-on social presence.

Here are 10 of my favorite social media apps. They make sure I can keep an eye on social media, whether I'm at my desk or at home,...

We’ve been living the content marketing trend for a long time now. You have heard over and over how "content is king" and if you’re not investing time in content marketing, you’re really not doing enough to market your business. Well, let’s just take it a notch higher, shall we? If you are going to produce good content, you'd better make sure it’s visual content.

Visual content IS content marketing now. Move over, white papers; YouTube is where it’s at. From images to infographics, how-to...

Two things come to mind when I hear the phrase "green energy": (1.) The Green Lantern and (2) The Hulk.

Seriously. I guess one too many sleepless nights and cups of coffee can warp your brain. However, I don't think I'm too far off when I associate these superheroes with green energy. They're both green and powerful; pretty much how I view green energy.

Green energy is sustainable or renewable energy. It encompasses geothermal energy, wind energy, solar energy, tidal power,...

The following blog post is a guest post by Diana.

So you've heard you can make money from affiliate marketing. You've even heard you can make lots of money. Just like any other big goal, the first steps are usually the hardest. Should you blog and review products that earn you commission? Will running search engine ads get you out of your day job? What traits will you need to make a career from this industry? 

There are different ways to get your feet wet with affiliate marketing and...

The Beatles sang "You can't buy me love," and yes, you still can't buy love, but finding it is much easier these days—just hop online and go to DatingWebsites.org. :)

If we can shop, share our opinion and call that aunt from halfway across the globe all through the Internet, then it's really no biggie that you can go online and get yourself a date. The Internet has always been about supply and demand. Consumers wanted to be able to shop at their leisure, from within their homes. Hence,...

The cure anxiety niche has been around as long as the other evergreen niches (like weight loss and dating/relationship advice) have been. It's one of the more popular niches too. Today we will re-visit this niche and look at it from the perspective of a new affiliate marketer. Is it still relevant? How will we promote a site that features cure anxiety products? Is this niche still worth going into?

Anxiety Disorders: The Lowdown

I first read about anxiety disorders in Paulo Coelho's...

Link building can be an imposing task, but it is crucial for your ongoing success as an affiliate marketer. Unless you are willing to rely entirely on paid traffic sources you will need to get your website ranking in the search engines, and the most effective way to do this is with link building. Unfortunately, the words "link building" conjure up thoughts of slaving in front of a computer for hours on end in the minds of many affiliates. 

In this blog post you are going to learn how to...