The Engine Room

Five ways PPC and SEO can be friends

Five ways PPC and SEO can be friends

Can PPC and SEO work together? You might be surprised at the answer to that question, particularly when you've most likely read so much about the differences between the two approaches. Actually PPC and SEO can be integrated effectively to help you build a better site.

PPC and SEO are different!

Before we start talking about how you can get PPC and SEO to make music together let's just confirm that the two are separate methods of attracting visitors. SEO focuses on building a lot of traffic...

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Facebook Contest Winners Announced

Facebook Contest Winners Announced

Hi Guys,

Just a quick update. We have our winners!

Congratulations to Lisa Dunkle and Naeem Wright! Both of you have walked away with a year's subscription to Affilorama Premium.

Thanks to all who entered and for all the great comments you made on our Facebook page - much appreciated!

There will definitely be more contests this year, so make sure you keep an ear out for those!

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Cultural Conflict – Do we need to start thinking globally in our marketing?

Cultural Conflict – Do we need to start thinking globally in our marketing?

Like it or not, we live in the global age. Telecommunications, satellites, the internet... we are increasingly connected to people in the far reaches of the world and they are connected to us. This interconnectivity has brought about many positive effects - one could argue that the more we're connected to people around the world, the more we might care about people in different countries and from different backgrounds.

But there are potential negative consequences too. What if, for...

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Top 5 Ways To Get Your New Site Indexed Fast!

Top 5 Ways To Get Your New Site Indexed Fast!

A new website is like a newborn baby. And no, I’m not referring to feeling like you went through labor pains to build it!

A newborn is fresh into the world and relatively unknown except to its proud parents, although not for long. New parents typically spend the next few days broadcasting news of the baby's arrival to family, friends, and basically anyone else who'll make the mistake of feigning interest. The baby's network grows and extends, going from unknown to well-connected in no...

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Affilorama Premium Promotion Extended – on Facebook!

Affilorama Premium Promotion Extended – on Facebook!

Hey Guys,

We were blown away the response we got to out Affilorama Twitter Giveaway. Hundreds of you entered but unfortunately there could only be two winners.

Congratulations to @Lucie7 and @Juwoko - you both now have access to Affilorama Premium!

But we know that there will be a lot of disappointed people out there - so we thought we'd give you all one more chance. This time, we're going to use Facebook!

Here's what you have to do - head over to the Affilorama Facebook Page and...

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Disastrous Double-ups – Duplicate Content Explained

Disastrous Double-ups – Duplicate Content Explained

It’s ironic that with so much written about duplicate content, we are beginning to see these articles running into the exact issue they discuss! Obviously, we don’t want to contribute to that. But what we do want to do is provide a simple overview of exactly what duplicate content is and how you can prevent it from reducing your chances of ranking well in your chosen niche.

Why is duplicate content an issue?

The duplicate content issue began as a rumor a few years ago when Google...

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Build an action plan from your analytics reports

Build an action plan from your analytics reports

Does anyone know what Chandler (from TV's Friends) does for a job? A running joke in the series was that no one actually knew for sure. For the record he was an IT Procurement Manager that specialized in statistical analysis and data reconfiguration - basically he was a reports guy. He hated his job because it seemed so pointless.

Where am I going with this?

Like Chandler, a lot of people see reports as a horrible waste of time, a pointless exercise in number crunching that...

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