Even experts make mistakes. Today, when checking a top social media blog that I regularly follow, my attention was drawn to their ‘what people are saying about us on Twitter’ part of their homepage (see screenshot).

Twitter is a great way of communicating with your customers, as well as a great way of getting feedback from them. Unfortunately, as you can see below, some twitter-spammers have taken advantage of an honest attempt by this site to showcase their public feedback on their...

Hi everyone,

This morning I had the pleasure of interviewing Geno Prussakov. Geno is one of my personal favorite internet marketing bloggers, and also the senior editor for the Search Engine Marketing Journal for the affiliate marketing section. He is also well-known affiliate management expert, consultant, the author of two books A practical guide to affiliate marketingand Online Shopping through consumers' eyes and regularly speaks at many of the big affiliate and internet marketing...

Hi Everyone,

Over the weekend I've been in Auckland, New Zealand, hanging out with Mark Joyner (New York Times bestselling author and founder of www.Simpleology.com), Marc Lindsay (www.amautomation.com), and another successful marketer called Joshua (who sells garden sheds online).

Marc and Joshua flew in from Australia, I flew up from Christchurch, and we went to catch up with MJ for the last time before he moves back to the United States (he has been living in Auckland for 7...

This is a guest post from Rebecca Kelley, formally of SEOmoz and now director of social media marketing at 10e20.

Nowadays it seems like everyone's an expert, especially when it comes to the vast wasteland known as the Internetz. People are popping up like whack-a-moles and advertising their expertise as Internet marketers and SEO/social media experts, and oftentimes it's difficult to distinguish the experts from the fakers. Thankfully, there are a few obvious signs that identify you as...

Hey Guys,

If you were fortunate enough to join me and Steven Clayton last night for our Solutions to Important Affiliate Problems Webinar you know Steven really knows his stuff and completely overdelivered on content!

He covered a lot of valuable information including:

* The FTC crackdown on certain types of affiliate sites and what to do about it.

* How to get high quality incoming links to your website

* Affiliate nexus laws and how to get around them

* Google Adwords pay per click tips

*...

Hey Guys,

You might have noticed that these have been an interesting few months in affiliate marketing, with many new developments that could have dramatic effects on how many affiliates do business.

Now, part of why I enjoy affiliate marketing so much is that it's always interesting - and new developments like this keep you engaged and always learning. That being said though, it can also be a bit unnerving if you feel like your income source is being threatened.

That's why I've organized...

Recently Hal Varian, Google's Chief Economist, posted a video on YouTube where he explained exactly how the Google Ad Auction works.

In this video he demystified the relationship between how quality score, clickthru rate and on page relevancy affect your ppc costs and your ad position. A lot of this information is well known, but to hear it from Google themselves is better than any other source, and he teaches it in a way that makes it very easy to understand.

This information should make...

Read my previous part to my interview with Rand here - The Future of SEO

Twitter has obviously made a splash in the last 12 months or so, and many people are finding it a really useful means for find high quality, up to date content – Michael Jacksons death represented how quickly Twitter can spread information about current events before the search engines really have time to react. How much is Twitter currently used by the search engines and how do you think the search engines will...

Read the previous part of my interview with Rand - Network effect and search rankings

I'd be interested to hear any theories you have on future elements or methods that Google might use to rank webpages 10 years from now.

I think in the next 10 years we'll see at least one, maybe two new developments in terms of how a large percentage of early to mid level adopters find content and are driven to pages, so, you know over the last 10 years we've seen basically two methodologies come that...

Click here to see the previous part of my interview with Rand - The future of nofollow and pagerank sculpting

One particular element of Google’s pagerank algorithm that replicates the "human" social networking dynamic is the fact that sites with more links become more prominent in the search results. Likewise, people that have many friends, or are well networked, have increased opportunities to build new relationships than people with little or no existing friendships. Do you see this as a...