Lesson Date scripts

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"Date scripts" are an internet marketer's best friend. What better way to get your visitors to act now than to give them a deadline? "Act now! This offer expires tomorrow!"

You can use a date script to generate a date automatically, without having to go into your HTML every day and change the date yourself. With a few easy tweaks you can make the script generate today's date, yesterday's date, tomorrow's date, or any number of days into the past or future.

This means that no matter when your visitor is looking at your site, the psychological effect of the date is the same. "Oh gosh, that's tomorrow!" or "Wow, this was updated today..."

Try pasting this snippet of code into your web page (make sure you're in "code" view if you're using a WYSIWYG editor):

<?php
echo "Order by ".date("jS F Y", mktime(0, 0, 0, 
date("m"), date("d");+3, 
date("y"));
?>

Save this as a .php file. Because it's a PHP file it's very likely that...

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