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Keywords and Google Adwords

04 Sep 08 12:41 pm

Keywords and Google Adwords

I have just recently gotten back into Google Adwords and found some great keywords through Traffic Travis and the Google keywords tool.

The problem I have is that the keywords I found with zero competition and over 80,000 searches per month.

I originally was paying only 0.05 per click for search, I managed to get in less than a day 18,000 impressions, 46 clicks and 3 sales.

I thought I was on a potential gold mine here until Google pulled the plug and made these keywords $15.00 minimum per click.

Mark, Do you have any ideas why Google does this and what do i need to do to compete?

Do I need to go to 2nd tier search engines or social sites(Facebook etc)?

Could it be my landing pages?

Should I contact Google?

Your help is much appreciated

Matt :)
Search & Review Products With http://www.somethingabout.com


kiwikool
 
Posts: 48
Joined: 10 Apr 07
Country: Australia

05 Sep 08 12:54 am

Hey Matt, haven't seen you around for a while.

Sounds like you've been Googleslapped. Google have decided that your page doesn't have a high enough quality score and/or isn't relevant enough to your ads to provide their users with a good experience. Bumping up the price is their way of telling you to clean up your act.

We've covered this quite a few times here in Affilorama. Have a read over this and see if it seems relevant to you:

http://www.affilorama.com/members/premi ... utions.pdf

Good luck,
Aletta

PremiumMember
Aletta
 
Posts: 1364
Joined: 09 Jul 06
Country: New Zealand

05 Sep 08 3:31 am

Thanks Aletta,

Feels like a real Google slap, I haven't touched PPC or Google Adwords for such a long time and WOW have things changed, It use to be easy to throw up a page and get cheap clicks.

Now I have to get smarter! :lol: I'll read the article.

Cheers!

Matt :)
Search & Review Products With http://www.somethingabout.com


kiwikool
 
Posts: 48
Joined: 10 Apr 07
Country: Australia


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