19 Jun 09
15 Aug 10 10:59 pm
What I like to do is a combination. Ihave a squeeze page, but I also have an opt in on the sidebar.
you need a plan for what your intentions for the blog are. do you want to build a comunity blog or do you want to just use the blog to build a bunch of affiliate pages because of the simplicity of WP?
The reason this is important is because the way you run your blog content will be different. IF you want a community blog, you would want your home page displaying your latest posts. you also want to write more conversationally, and link to lots of free stuff. the focus should be more on building relationships, starting a conversation, and creating a community for people to hang out on.
with this type of blog, occasional promotions are ofk, but I recommend doing it only 1/10 posts. Give lots of stuff away that other people would sell. this will build your relationship with your followers, and people will not only come back, they will share your blog with others. People will be doing your link building for you, and you can focus more on creating fresh new content, although you still need to spend time promoting too.
if you just want to build up a promotional affiilate site using wordpress, then its ok to promote in every post, but you wont build up a strong community of followers. you would focus more on one time sales and opt ins.
Personally i find the blog community more fun to run, althogh it is harder, and a long term commitment.