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What Is The Difference Between SEO And SEM?

marketing29
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Joined: 26 Jun 13
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What Is The Difference Between SEO And SEM?

What is the main difference between SEO and SEM ? Which technique is best to get more traffic for website?
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cecille.l
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Joined: 25 Feb 11
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Search Engine Optimization is the process of optimizing your webpages so that they rank better for their target keywords in the search engine result pages. The goal of SEO is for a webpage to rank first for its target keyword since the top most or first-page position in the SERPs guarantee free traffic.

Search Engine Marketing is a form of marketing online by increasing a webpage's or a website's visibility on the SERPs through the use of SEO and advertising methods.

You could say that SEO is a component of SEM, so the two aren't against each other so one is not better than the other.

Hope that helps. Have a good day!
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Cecille

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daljeet.kaur
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Search engine optimization is something that brings you organic search results and is able to provide results depending upon the targeted keywords . It is aimed for getting free traffic by improving search engine rankings.
Search Engine Marketing is a beyond SEO as it aimed for getting better search engines viability by using paid advertising. Google Adwords is one of the famous paid advertising tools.
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kallayprasanth05
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SEO results in SEM. In other words a marketer will be in a position to taste the nectar of success in Internet marketing through search engines by means of SEO. I hope I am clear.
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hiredeveloperus
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Search Engine Marketing involves the click cost. Where SEO works through free traffic.

In SEM, you can decide the landing page your visitors see. Where in SEO, a search engine spider decide the landing page visitor see.
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richardsmixon
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SEO is nothing but Search Engine Optimization.

SEM is nothingbut Search Engine Management.

SEO is a part of SEM.
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wennykev
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Search engine optimization (SEO) is the process of affecting the visibility of a website or a web page in a search engine's "natural" or un-paid ("organic") search results. while Search engine marketing (SEM) is a form of Internet marketing that involves the promotion of websites by increasing their visibility in search engine results pages (SERPs) through optimization and advertising. you can also hire experts from SEOclerks.
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dmitriygloria
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The difference between SEO and SEM is simply that SEO is part of SEM or Search marketing as it is well known. The main motto of both processes is increasing visibility in search engines. SEO is about optimizing the web property to get better rankings in the search results while SEM goes beyond SEO. It includes different methods as well which can get you more search engine visitors like PPC advertising.
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alpa
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Seo means is search engine optimization that is part of search engine marketing.
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stevex
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Joined: 28 Apr 14
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Search Engine Optimization (SEO) and Search Engine Marketing (SEM)
SEO is the process of maximizing the number of visitors to a particular website by ensuring that the site appears high on the list of results returned by a search engine.SEO is made up of On-Page and Off-Page activities.
Search Engine Marketing is a form of internet marketing that involved the promotion of websites by increasing their visibility in search engine results pages (SERPs) through optimization and advertising.SEM includes SEO tactics, as well as several other search marketing tactics.
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This topic was started on Jun 03, 2014 and has been closed due to inactivity. If you want to discuss this topic further, please create a new forum topic.