Affilorama Search
Home » Affilorama forum » Affiliate Hangout » Clickbank Vendor Guideline: No False Scarcity
Just want to chat? Talk some smack. If it doesn't fit into one of the areas below then you'll be posting here (Note: Please try and find the best section before posting here)

Clickbank Vendor Guideline: No False Scarcity
rosconz
Posts: 30
Joined: 05 Dec 09
Trust:
04 Aug 11 1:36 am

Clickbank Vendor Guideline: No False Scarcity

What do you think about the new guidelines put out by clickbank for vendors?

Here is a link to the new guidelines.
http://www.clickbank.com/help/vendor-he ... uidelines/

For instance, False scarcity is used nearly on every pitch page I have ever seen.

Interested to hear your thoughts.
  • 0
Last edited by cecille.l on 07 Aug 11 11:34 pm, edited 1 time in total.
Reason: make question clearer
 

Site Admin
cecille.l
Posts: 4142
Joined: 25 Feb 11
Trust:
07 Aug 11 11:33 pm

 From what I understand, Clickbank will no longer allow vendors to use "fasle scarcity". Vendors can still place lines on their sales pages saying "there are only 300 copies left" if there really is a limitation on the number of copies and it was stated in Clickbank's Product Approval Process.
  • 0
Cecille


Step by step guide to "Penguin-proofed" sites : www.affilorama.com/affiloblueprint


Add us on Google Plus: http://www.affilorama.com/googleplus
 
PremiumMember
kieran
Posts: 100
Joined: 11 Apr 09
Trust:
13 Aug 11 6:10 pm

 Personally I like Clickbank's new rules, even though they were probably forced into introducing them by the FSA! I get really annoyed when I see that there are 'only 3 left so hurry, hurry, hurry'. Only 3 left, of a digital information product? Come on.

Also I see that 'moving dates' are outlawed. No more 'today's date' on landing pages, to make you think that this 20 years' old site is actually right up to date!

The problem with all these tricks is that they make the reader wary of everything that's being said on the page, which is sad and makes our sales harder to achieve.
  • 0
Kieran

www.moneymakingbuzz.com - the Key to Online Wealth
www.buildthingsdirect.com - the Top Site for Home Improvement Projects
 
Site Admin
cecille.l
Posts: 4142
Joined: 25 Feb 11
Trust:
25 Aug 11 11:39 pm
kieran wrote:The problem with all these tricks is that they make the reader wary of everything that's being said on the page, which is sad and makes our sales harder to achieve.


I agree. This is probably why Clickbank changed their rules. Hopefully, this will be strictly enforced and vendors/affiliates can have the consumers' trust again.
  • 0
Cecille


Step by step guide to "Penguin-proofed" sites : www.affilorama.com/affiloblueprint


Add us on Google Plus: http://www.affilorama.com/googleplus
 
PremiumMember
jmpruitt
Posts: 4687
Joined: 19 Jun 09
Trust:
27 Aug 11 5:23 pm

 I have always hated false scarcity. I know a lot of vendors (including Mark) have used it for years, but I don't like it myself. When I use scarcity in my copy, I always stand by what I say. I pissed a lot of people off the first time I did it, because the offer ran out and they missed it. But, the next time I said there was a limit, those people that got pissed off were the first ones to jump at it.
  • 0
James Pruitt,
One reason so many people fail in business is a lack of awareness of their own shortcomings.... create your own sense of self awareness, and discover how you can create a business that thrives on passion and self expression...
http://www.jvzoo.com/products/37655
 
easyrider
Posts: 335
Joined: 25 Jul 10
Trust:
28 Aug 11 12:18 pm

 The thing is that most people with at least half a brain can see through all these tricks. And as Kieran said, it means that people just become wary of every internet marketing offer they see and less likely to buy.
  • 0
Greg