This is a guest post from Rebecca Kelley, formally of SEOmoz and now director of social media marketing at 10e20.
Nowadays it seems like everyone's an expert, especially when it comes to the vast wasteland known as the Internetz. People are popping up like whack-a-moles and advertising their expertise as Internet marketers and SEO/social media experts, and oftentimes it's difficult to distinguish the experts from the fakers. Thankfully, there are a few obvious signs that identify you as...Read more
If you were fortunate enough to join me and Steven Clayton last night for our Solutions to Important Affiliate Problems Webinar you know Steven really knows his stuff and completely overdelivered on content!
He covered a lot of valuable information including:
* The FTC crackdown on certain types of affiliate sites and what to do about it.
* How to get high quality incoming links to your website
* Affiliate nexus laws and how to get around them
* Google Adwords pay per click tips
You might have noticed that these have been an interesting few months in affiliate marketing, with many new developments that could have dramatic effects on how many affiliates do business.
Now, part of why I enjoy affiliate marketing so much is that it's always interesting - and new developments like this keep you engaged and always learning. That being said though, it can also be a bit unnerving if you feel like your income source is being threatened.
That's why I've organized...Read more
Read the previous part of my interview with Rand - Network effect and search rankings
I'd be interested to hear any theories you have on future elements or methods that Google might use to rank webpages 10 years from now.
I think in the next 10 years we'll see at least one, maybe two new developments in terms of how a large percentage of early to mid level adopters find content and are driven to pages, so, you know over the last 10 years we've seen basically two methodologies come that...Read more
Click here to see the previous part of my interview with Rand - The future of nofollow and pagerank sculpting
One particular element of Google’s pagerank algorithm that replicates the "human" social networking dynamic is the fact that sites with more links become more prominent in the search results. Likewise, people that have many friends, or are well networked, have increased opportunities to build new relationships than people with little or no existing friendships. Do you see this as a...Read more